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July 2010 - Issue 102

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Never Pay Your People What They're Worth

Now look at them yo-yo's that's the way you do it
You play the guitar on the MTV
That ain't workin' - that's the way you do it
Money for nothin' and your chicks for free

                                                            Dire Straights

We all like to get something for nothing, right?  But if you can’t win Powerball, landing a high-paying, high profile, piece-o-cake job with lots of perks and bene’s—offering generous amounts of recognition while requiring little responsibility—comes in a close second.

Imagine growing up in a world with 24/7/365 exposure to a plethora of peers who have that kind of deal going for themselves. Reality show stars, tournament poker players, dot com “wonder kids,” extreme skateboarders, first-round draft picks, rappers, rockers, actors, dancers, bloggers, models… everywhere you turn, you see live examples of people that have managed to separate effort from reward.

But there you are in your twenties, working a 9-to-5 (or worse, trying to find a 9-to-5), forced to adhere to structured rules and policies while actually contributing something of value to an organization in order to receive a paycheck. A check, incidentally, amounting to a pittance of what almost everyone else in your field of vision is pulling down.

You might feel slighted and develop a bit of a chip on your shoulder.  I know I would.

One of the greatest disservice parents can do to their children is to send them out in the real world without making absolutely certain that they understand and embrace the FYD (Forty Year Deal).

For all but a select few, the FYD will equate to the exchange of the work they do for the income they receive for doing it. Work is the space they will spend the predominant amount of their waking hours from the time they leave the nest until they call it quits; approximately forty years, give or take a decade.  And, for all but a select few, the bulk of the work they do will occur over a standard forty-hour week, which, as we all know, can frequently be stretched beyond unreasonable dimensions. (Yes, I’m familiar with the new shiny promise of a four-hour workweek. I just don’t buy it.)

However, if you tell a kid in today’s world that they better prepare themselves for the FYD because the odds of them becoming the next American Idol are astronomical, you’re at risk of being cast as a villain who ‘doesn’t believe in me’ or is ‘trying to steal my dream.’

The FYD isn’t a bad thing; in fact, it’s the foundation of the American Dream. We’re provided with a myriad of opportunities to learn, to choose, to contribute, and to advance and succeed; opportunities that are rare—if not absent—in most other countries.  Getting stuck in a bad job and feeling hopeless about one’s FYD is the result of making bad decisions; not being victimized by a bad system.

This is a core message that was once prevalent in our homes and schools. Now this principle is being drowned out by the ‘money for nothing’ examples made ubiquitous by the omnipresent media Gen Y and Z’s are exposed to. No wonder they have stars in their eyes and have been “blinded by the light.”

 “Pay me what I’m worth!”

I met Ramone while interviewing teens for an introductory A Game video. Ramone is a ticket-taker at a movie theater and told me the company has a strict rule against letting customers in carrying food not purchased at the concession stand.  “Do you enforce the rule?” I asked.  “Sometimes I do, but often I don’t,” he said, “I’m not paid enough to care.”

Video Link

Amazing how many young workers I’ve interviewed feel this way.  Sad how many will grow to be bitter about their FYD.  How would you respond to a young person whose perspective of compensation for contribution has been totally skewed by the ‘stars’ they have been overexposed to, feeling they are being unfairly compensated for the work they do?

Well, I wasn’t actually there to respond to the young interviewees; I was there to listen. But when it came to Ramone, I couldn’t restrain myself.

“Ramone, like it or not, you will never be paid what you’re worth. If you get paid $8 an hour and only do $8 an hour worth of work, your company will lose money and go out of business. Then you’ll have no job. With all their expenses and taxes and their costs of doing business, your company needs you to perform at a level of at least $16 an hour just to break even. The good news is, if you start producing even more, you’ll increase your worth. Then, if you’re not getting a wage equal to the value you produce at this theater, another employer will jump at the chance to hire you. But they won’t pay you what you’re worth, they’ll pay you for the value you create for them.  Stop feeling ripped off and realize this is the way things are going to be—in whatever job or career path you choose—for the next forty years!”

It’s time we enlighten our future workforce to the FYD. It’s the only sure way to make their American dream come true.

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WHYS UP QUOTES

I understand what rappers are talking about. I think rap is less about educating people about the black community and more about making money.
Dennis Rodman

I'd way rather give my parents my money, and not have them go to work anymore.
Shaun White (Snowboarding Superstar)

This is a job and we want to have fun. But it's a job and we should look like we're going to work.
LeBron James

Know the difference between success and fame - success is Helen Keller; fame is Madonna.
Erma Bombeck

Every woman should have four pets in her life. A mink in her closet, a jaguar in her garage, a tiger in her bed, and a jackass who pays for everything.
Paris Hilton

I never completed high school and I am very rich and very successful.
Tre Cool (Member of the band, Green Day)

The cool thing about being famous is traveling. I have always wanted to travel across seas, like to Canada and stuff.
Britney Spears

Somewhere deep down there's a decent man in me, he just can't be found.
Eminem

My initial response was to sue her for defamation of character, but then I realized that I had no character.
Charles Barkley

You're not anyone in America unless you're on TV.
Nicole Kidman

Reality is wrong. Dreams are for real.
Tupac Shakur

Money is completely boring to me. It means nothing, except it feeds my art.
Lady Gaga

I had everything working my way, strong as a bull.  And still I ignored the rules of the game of life.
Lawrence Taylor

If I ever get real rich, I hope I'm not real mean to poor people, like I am now.
Another Deep Thought, by Jack Handey


WHYS WEBSITE OF THE MONTH

This month we’re linking you a great article on hiring front line employees. Hear 40 common hiring questions fielded by a panel of 5 renowned experts in the Quick Service Industry.  Truly insightful, regardless of the nature of your business.


WHYS CRACKS

PLUGGED IN: The attempted theft of the giant plastic chili pepper on the roof of the Chili's restaurant in Bennington, Vt., was thwarted – all police had to do was follow the extension cord. It stretched 470 feet from an electrical outlet in the parking lot of a Home Depot store, across the four traffic lanes of Route 67, across Chili's parking lot, and to the roof. Three woman and a man, all in their 20s, used it to power a hack saw and a drill. "They really didn't plan it," said police Sgt. Camillo Grande. "One of their friends had an eye on the chili and they got together last night and decided they were going to get it for the friend." The squad of four chili-heads, who were all cited for grand theft, hadn't really thought carefully about what to do next, Grande said. They brought an SUV to transport the 5x10-foot pepper, but  "I'm not sure how it was going to fit," he said. "It's a pretty large chili." (Rutland Herald)

For their one phone call from the jail cell, the Warden handed the three detainees a tin can that was tied to a really, really long string that was connected to another tin can in their lawyer’s office.


Blogs Worth Reading and Subscribing To:

WhysBlog - See what Eric's blogging about now
Whys Perspective - See things thru the eyes of a Gen Why
The A Game - Four props you need to teach work ethic



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