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Eric Chester and Generation Why
Look on the front lines of your business. Standing between you and your profits are those talented, weird-looking, impossible-to-understand younger workers. And if you're not connecting with them, they are not connecting with your customers, and you are leaving all kinds of money on the table. In short, your front line is the key to your bottom line.

No one has a better understanding of this new generation than Eric Chester. He is a former teacher and a coach, an author of nine books for and about youth, and has been the host of a television talk show called Teen Talk 2000. He's been an invited motivational speaker to more than 1,500 high schools and colleges where his presentations have made a positive impact on the lives of over 2 million students.

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To 'Put America Back to Work' We Must Rediscover How to Work
In 1860, a lithographer by the name of Milton Bradley introduced The Checkered Game of Life to the nation. His game took players on a journey from infancy to happy old age, earning points for qualities like perseverance, honesty, ambition, and industry. Players lost points for idleness, intemperance, gambling, and a number of other vices. Read More
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